walkey

Joint development of a training service "dedicated to walking" to build a body that can walk for 100 years. walkey is a walking training service jointly launched by quantum and medical equipment manufacturer ASAHI INTECC CO., LTD. The goal of walkey is to advance the era of a 100 year lifespan and realize an "100-year walking era" in which people can go wherever they want to go, meet whoever they want to meet, and see whatever scenery they want to see, all under their own strength. ASAHI INTECC's wire technology is utilized in the dedicated training device of walkey. MEDUM has organized a highly professional team to handle all phases of the project from conception to commercialization, including training program/device/app development, lab design and branding.
Client
Asahi Intecc Co., Ltd.
Category
  • Business Design
  • Branding
  • Product Design
  • UI/UX Design
  • Spatial Design
Year
2022
Photo
Gottingham MEDUM

We have developed an original gait training program to help you build a body that will allow you to walk on your own feet for the whole 100 years of your life. In a dedicated laboratory, a trainer checks about 70 areas of each client’s body. Based on the results, the trainer provides optimized training from among approximately 120 different programs developed by the company. The client trains at home and periodically checks the effectiveness of the training at the laboratory. By repeating the cycle of instruction at the lab, training at home, and checkups at the lab, we have designed a system that allows the client to continue training on a daily basis. While most conventional gyms are designed to train muscle strength for the purpose of losing weight or attractiveness, walkey is designed to cultivate the ability to walk, the smallest and greatest ability in our daily lives. Therefore, rather than evoke the image of strenuous muscle training, we tried to create a gentle and easy-to-understand design throughout the equipment, application, and service so that elderly people with concerns for their legs and back would be able to subscribe to the service with ease.

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The handles and bars are made of a silicone material that provides an easy grip when pulling the wire from various angles. The belt is made of a soft, elastic mechanical fastener that fits tightly around the body and can be wrapped around the body. In addition, the entire product has been designed with no edges to prevent injury in the event of an accidental drop or collision. When replacing accessories, the uniquely designed one-touch joint allows for easy mounting and dismounting. The main unit and floor mat can be mounted and dismounted for maintenance or sweeping with the simple touch of a button on the main unit.

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We have created a natural and friendly space with the warmth of wood and the brand’s color, green, so that even those who are not comfortable with exercise can easily visit.The product design blends in with the interior, so it does not become a distraction even if it is left out in the room, allowing users to train as soon as they feel like it, thus encouraging them to continue training not only in the lab but also at home.

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The name ” walkey” is a combination of the words “walk” and “key” so that this service will be the key to walking for 100 years. The name “walkey” is easy to refer to, and it also gives a sense of familiarity as a partner in the daily training routine.
 The symbol was designed by connecting 100 years of 00 to form an infinity (∞) symbol. The initials “w” of “walkey” are hidden inside the two circles.

We have tried to design the system to be intuitive and easy to understand in terms of its operation by organizing information compactly on each screen and taking into consideration the font size and color contrasts. To encourage users to feel affection and pleasure as they use the system, large parameters and character animations show how daily exercise logs are accumulated. In addition, a calendar UI that fills out like a stamp rally as daily goals are achieved is included to motivate users to continue training.